Understanding Why Your Personal Data Is So Valuable
🔒 In this episode of Unlocked 403, host Becks and ESET Global Security Advisor Jake Moore examine how everyday online activity becomes a marketable commodity. They explain how social media, apps and websites harvest, analyze and monetize both first- and third-party data, and why metadata often reveals more than expected. The conversation highlights risks for children and the long-term consequences of pervasive collection. Jake shares practical tips for tightening app privacy settings, limiting permissions and embracing data minimization to better protect personal information.
