FTC Sues Sendit for Alleged Illegal Collection of Child Data
🔔 The FTC has filed a lawsuit against Iconic Hearts Holdings Inc., the operator of Sendit, and its CEO Hunter Rice, alleging unlawful collection of personal data from users under 13 and deceptive subscription practices. The complaint claims Sendit collected phone numbers, birthdates, photos, and social media usernames without parental consent, created fake anonymous messages (some deliberately provocative), and misrepresented a paid "Diamond Membership" while imposing recurring charges. The FTC has referred the matter to the Department of Justice; the allegations remain unproven.
